Hey Beautiful People,
How’s your fierce living going?
Last December I was invited to a party thrown by Daymond John. Except, I didn’t know anything about it other than his name being associated with it. I didn’t know where it was, what it was for, why I was selected, anything. When I was selected, I received an e-mail literally just telling me that I was selected, I could bring a guest, and to let them know within 48-hours whether I could come. Sure, why not? My old college roommate would be in town literally for that one night, so it was the perfect LA outing.
Below is the recap of the party, or you can jump directly to the book review!
Then came the details: meet at a parking lot at x time. What? You’ll be transported from the parking to the exact location. Not cryptic at all.
Once we got to the parking lot, I ran into my friend’s producer boyfriend who was filming for the event. It was only then that I knew I wasn’t getting us kidnapped.
They lined us up, gave us a secret code that we had to remember, and told us to get on the bus–a school bus. As we entered the school bus, they gave us paper bags that we were instructed not to open until given the okay. Wrapped in papers with business-related text were fortune cookies. I was too hungry to pay attention to the text and ate the cookie. We were finally transported to some alley in downtown LA and escorted to what looked like an abandoned building.
Once we approached the entrance, I saw a large sign that read “The Power of Broke” and iPads with the Power of Broke branding where we had to input the secret entry code. We were ushered into a freight elevator that wouldn’t work and made me question again whether we were getting kidnapped.
Turned out there were just too many of us weighing it down and ended up taking the stairs up 4 flights. Once we got to the top, we followed this long hallway lined with UV lights and finally–FINALLY–into the promised party. It’d been two hours since my friend and I arrived at the parking lot, and we could let out a sigh of relief. Free food and drinks, here we come.
My friend and I were enjoying some tasty treats when Daymond John live broadcasts to screens in the center of the room, regretfully informing attendees that he couldn’t make it to the event but he hoped we enjoyed the festivities. Except he was surrounded by a hallway lit by UV lights. And in he walks talking into an iPad. Oh, hey, Daymond, fancy seeing you here. Literally. Homeboy’s ears were hanging really low from the weight of those diamonds. #GetItDaymond
Attendees had the opportunity to ask Daymond questions, and he introduced special guests. Still, I had no idea why I was there, and really didn’t know what the Power of Broke was.
Attendees were gifted with gift boxes complete with the uncorrected proof of Daymond’s new book The Power of Broke, a composition book and pen, a Mobile Device Locator from Daymond’s Moguls Mobile, and two products he’s invested in on Shark Tank–Sun Staches and Three Jerks, the Original Filet Mignon Beef Jerky.
Not expecting to receive any gift boxes, my friend’s response was so poignant: “Is this what white privilege feels like? I didn’t ask for this.” Yeah, read that again. #staywoke
THE BOOK REVIEW
I finally had a chance to sit down and read the book that the secret party led me to. In true branding and marketer fashion, Shark Tank star and business mogul Daymond John lays the framework for the #PowerofBroke, an embodiment of the by-all-means-necessary entrepreneurial spirit, in what he terms SHARK points through personal perspectives from other business moguls in various industries, including musician Steve Aoki and Under Armour founder Kevin Plank. Each business[wo]man ellaborates on how they embodied a specific SHARK point during the peaks and valleys of their business ventures:
- Set a goal.
- Homework, do yours.
- Adore what you do.
- Remember, you are the brand.
- Keep swimming.
In vulnerably sharing their experiences, these business moguls demonstrate the Power of Broke mindset as a commonality among entrepreneurs, new and veteran alike, and Daymond invites his readers to join them in adopting the mindset in order ultimately get shit done.
Kevin Plank, CEO and Founder of Under Armour, shares the moment he was nearly in tears when his mother asked him about his [not-yet] booming business, after he’d lost all his earnings in an unsuccessful, last resort attempt at the blackjack table to win the money he still needed to pay bills. Angel investor and author of the Four Hour Work Week, Tim Ferris talks about how the moment his career received the catalyst it needed came as a result of just being nice. CEO and founder of Gigi’s Cupkcakes, Gigi Butler went from failed singer/songwriter to Red Lobster employee and cleaning business owner and used those years of building her personal brand to build the success of over 100 Gigi’s Cupcakes shops. Each of these entrepreneurs had varying ranges of hurdles to overcome but were able to do so with the Power of Broke mindset.
Intertwined within the entrepreneur anecdotes are Daymond’s tidbits of advice that stem from his own experiences, drawing stories from his early days selling apparel out of his van to his days on the set of Shark Tank. He dives into his thought process when investing in an entrepreneur on a show, like knowing when someone really needs the money or actually needs a mentor or just isn’t ready yet, and how a pitch is never about the pitcher but the receiver, where all pitches need to showcase how it can be good for you, the consumer/audience/receiver/investor, and not me, the creator/inventor/entrepreneur/owner.
The Power of Broke is a book about triumphing over failures, and how failure is part of any process and path to success. It’s a book for anyone who’s needed to bounce back from a setback, not just entrepreneurs in their own right. When reading, focus on the content and not the writing style, and you’ll find that you’re coming away with inspiration, ideas, action items, and a rejuvenated sense of purpose for your whatever it is you’re working towards. Two thumbs up.
If you’re going to read the Power of Broke, comment below!
I have to say that @thesharkdaymond's new book "The Power of Broke" is one I'll never regret reading. I was invited to a launch event of sorts last month and even got to meet the man himself. I didn't know the book existed or really about him aside from his work with FUBU and @sharktankabc, so when I started reading the book I didn't know what to expect. Written with Daymond narrating, the book combines his experience with perspectives from different business moguls to analyze what it took to make something out of literally nothing. I came away with business insights and a renewed hunger for what I really want in life. I recommend this book to anyone who wants to make their life better. It went on sale yesterday, so go get yours. Look for a complete review of it on the blog soon. #powerofbroke #latinabloggers #ontheblog #linkinbio #business #sharktank #thepeoplesshark #fubu #bloggerbabes #entrepreneurs #reading #goodbooks #review
Have you tried @threejerksjerky? It's the original filet mignon beef jerky! All the noms! @thesharkdaymond invested in them on @sharktankabc. Check out my review of Daymond John's new book the #PowerofBroke on the blog! #linkinbio #foodiegram #foodie #beef #beefy #savory #glutenfree #flavor #bookreview #bookrelease